We Need Your Help to Restore and Reimagine the Laguna Seca Recreational Area
What We Can Achieve Together:
Initial capital raise of $10 million
Contribute to the raceway improvement fund and endow the non-profit Friends of Laguna Seca for the fulfillment of the long-term Concession Agreement with Monterey County.
Seamless transition of operations
Transition operations to Friends and immediately begin enhancing and improving services for visitors of LSRA, driven by our sense of duty to the community. We will then fulfill the $50 million commitment through revenues derived from donations, net operating income, sponsorships, and meaningful new partnerships with motorsports, technology, and local industries.
Restore and revitalize
Restore and revitalize this iconic racing and recreation asset to create the next great world attraction, standing alongside other area economic drivers, including Cannery Row, the Monterey Bay Aquarium, Pebble Beach, and Carmel-by-the-Sea.
Preserve the historic racing legacy
Create a path to success, ensuring that Laguna Seca remains a vital engine for the local economy and our volunteer-driven organizations.